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New Work: Vaucluse, An Altamarea Group Property

October 27, 2015

Vaucluse, Chef Michael White and Altamarea Group’s newest property, launched to acclaim last month (check out some of the great press their team has gotten in the NY Times and on We’re proud to see our visual branding and logo design work come alive within such an incredible concept.

The Vaucluse brand identity is warm and timeless with an understated elegance. The lush color palette and attention to detail invite guests to enjoy traditional dishes from across the Southeast of France.

Vaucluse is the fourth property we’ve worked on with Altamarea Group, and Chef Michael White’s first concept to focus on the quintessential core of French cooking. There’s no stopping the NYC-based hospitality group powerhouse, and we’re happy to be along for the ride.

Check out some of our work and the Vaucluse space (impeccably designed by NYC-based design boutique Meyer Davis) below!



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As a New York City luxury marketing agency, The O Group has been building legendary brands for the past 35 years across the entire luxury sector including hospitality, home products and materials, fashion, luxury jewelry, fine spirits, food and wine. From our proprietary brand positioning and strategy to crafting essential creative assets needed for brand marketing and digital content, we collaborate with our clients on every part of their brand creation and experience. Our proven process has built a reputation for developing luxury branding that is disruptive, highly desirable and uniquely differentiated.