DEMOURS COFFEE

PAUSE

SITUATION

  • Create a new ultimate coffee experience brand universe
  • Desire to become the leader in the “high specialty” coffee space
  • Establish and build a new international luxury, direct-to-consumer brand

SOLUTION

  • Combine old-world elegance with high fashion style
  • Complete brand solution: Identity, packaging to unboxing experience
  • Introduced a new coffee brand description: Café Privé Sélect
  • “From the world’s most elite coffee estates to your cup”

Scope of Work

Brand Research Brand Positioning Start-Up Brand Strategy Brand Identity Core Brand Creative Direction Brand Photography Brand Video Campaign Creative Packaging Design Collateral Design Print Advertising Digital Advertising Marketing Materials E-commerce Website
BRAND PLATFORM
The World’s Most Complex Coffee
Copy link
Powered by Social Snap