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Providing an indulgent escape into an immersive world that delights
all senses and expectations, The Maria seeks to become the “destination of choice” for all guests who wish to be immersed in a luxury experience without equal in all the Nordics.
Swiss watchmaker Jaeger-LeCoultre is continuing to center art with the promotion of a new partnership.
British fashion house Stella McCartney is tapping into a relic of retail culture with a cheeky holiday presentation.
“I can’t believe 36 years ago I not only pursued my dream but found my passion.” said Orit, The O Group Founder/Partner
“The Rolls-Royce art series Muse is a great example of how a heritage luxury brand – across all industries – can extend their core values and mission to include collaborations with like-minded – and prestigious – brand partners through an ongoing series or one-time programs,” The O Group’s Mr. Bruck said.
“This new Moncler campaign brings the new 1952 fall/winter 2022 collection to life and captures a youthful energy reflected in every element of Eddie Whelan’s latest designs,” said Daymon Bruck, chief creative officer at The O Group, New York.
“In this latest version of Hennessy’s “Wild Rabbit” campaign, the choice to feature chess Grandmaster Maurice Ashley veers from the brand’s typical selection of inspirational figures from sports or the music industry,” said Daymon Bruck, chief creative officer at The O Group, New York.
“A.B.C.Dior invites you to explore the letter D, which stands for the world of Dioriviera – an invitation to summertime escapism on the French Riviera,” says a female narrator with a French accent.
Swiss watchmaker Omega is celebrating femininity, independence and ambition in a new series starring some of its top ambassadors.
Italian leather goods brand Salvatore Ferragamo is revisiting its classic Top Handle handbag in a digital advertising campaign combining elegance with sensuality.
As a New York City luxury marketing agency, The O Group has been building legendary brands for the past 35 years across the entire luxury sector including hospitality, home products and materials, fashion, luxury jewelry, fine spirits, food and wine. From our proprietary brand positioning and strategy to crafting essential creative assets needed for brand marketing and digital content, we collaborate with our clients on every part of their brand creation and experience. Our proven process has built a reputation for developing luxury branding that is disruptive, highly desirable and uniquely differentiated.
