We Excel at Strategic Positioning and Creative Brand Development for Luxury Lifestyle Brands
What Luxury Brands Must Do To Succeed In Today’s Market?
Marketplace success requires both Branding and Marketing to be well defined and strategically strong. As a proven luxury marketing agency, we can help clarify the roles and impact of both to help your brand thrive.
Both the Luxury and Branding industries continue to change and grow over the decades, a process that will never stop. From our point of view as luxury branding agency that has stood the test of time, these changes are opportunities for the businesses that can take advantage of them. We have helped brands grow and thrive in highly competitive environments because we have gathered insights and strategies over the years that have been proven to help brands stand out and attract the right audiences. If your brand is just starting out or perhaps it needs a refresh, we would love the opportunity to speak with you about your options and vision for success.
OUR INDUSTRY EXPERTISE IS LUXURY LIFESTYLE BRANDSING WITH A FOUCS IN HOSPITALITY, FINE JEWELRY, FOOD AND BEVERAGE, HOME GOODS AND MATERIALS.
As a luxury marketing agency, we have been lucky top work with some of the world’s most prestigious brand and other that are in the process of becoming legendary.
Across many industries and every size of business, our clients share one thing in common: they all require help in realizing their brand’s full potential. From start-ups to existing brands, we love collaborating withour clients on work.
Every project begins with defining a brand’s positioning and the most powerful creative comes from a sound strategic platform. Our strategy work covers complete brand audits and storytelling development, audience segmentation, brand opportunity mappings, competitive analysis as well as brand values and beliefs.
Brand identity is more than a logo. (we also make beautiful logos!) Brand identity development comprises naming, brand architecture, iconography, color and font systems and usage guidelines.
Setting a brand’s creative direction comes before the delivery of any brand assets, campaigns, or marketing deliverables. We generally present a number of directions to choose from and build an entire creative platform around the chosen direction. Creative work includes the concepting and production of original photography, video, motion graphics and social media content.
We design and oversee all print and digital production for a wide variety of brand collateral, sales materials, catalogs, POS environments, unboxing materials, custom packaging design and production, mailers or specialty presentations.
Websites, digital advertising, social media strategy and creative are a central part of our typical client deliverables - which can also consist of managing back-end development, SEO strategy, copywriting and e-commerce.
All forms of brand marketing and campaign creative which include print, video and digital advertising deliverables. This work can be used to launch a brand, promote a new product, tell a compelling brand story or communicate essential brand differentiators.
